Sunday, April 9, 2017

Making Memetics Work

After being thoroughly schooled on this topic of the transmission of cultural products (see the book linked below), I realize that memetics may never be the science of mind control that I think it is. However,  I think the name, the origin of the idea, and the 'stickiness' of the memtics narrative, that is, the ease with which we can explain the idea to other people, all these things make memetics the best representative of this nebulous subject of thought propagation.

As a reminder then, the meme of the meme comes from Richard Dawkins in his 1982 book, The Extended Phenotype (sequel to The Selfish Gene), where he uses likens the meme to a gene but for ideas.

Anyway, we are truly living in an age where the behavior of thoughts have become independent of their thinkers.

Viral charity campaigns have a psychological 'recipe' and all-too-brief lifespan
Feb 2017,

*Cultural Evolution: Society, Technology, Language, and Religion
(Strüngmann Forum Reports), 2013. PJ Richerson, CH Morten.

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