"Charity has become a basic constituent of our economy", our cultural capitalism.
It brings the two dimensions together into one and the same thing, so that the very act of consumerism contains its opposite.
Starbucks very blatantly reminds you; it's not what you're buying, but what you're buying into.
First as Tragedy Then as Farce, Slavoj Zizek, 2009
RSA Animate version [flv]
"...the worst slave-owners were those who were kind to their slaves, and so prevented the horror of the system being realised by those who suffered from it, and understood by those who contemplated it."
Indeed, their remedies are part of the disease.
Oscar Wilde, The Soul of Man under Socialism, 1891
Researchers present causal evidence on how markets affect moral values
May 10, 2013
Prof. Dr. Armin Falk from the University of Bonn and Prof. Dr. Nora Szech from the University of Bamberg, both economists, have shown in an experiment that markets erode moral concerns. In comparison to non-market decisions, moral standards are significantly lower if people participate in markets.
[link to the full article to read about how researchers killed lots of rats to support their idea]
Morals and Markets
Armin Falk and Nora Szech
Science 10 May 2013:
Vol. 340 no. 6133 pp. 707-711