Saturday, May 14, 2011

I Prefer Tactility

“The Internet is great but I prefer things that are tactile.”
-Jamie Reed interview, Juxtapoz Magazine, Apr2011, n123, p79

The importance of the tactility of a visual message becomes everstrengthening in an era of digital dematerialization. To see the message in your environment, your real environment, is to make a more holistic, visceral, direct connection.

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